Fractional CMO services for credit unions, community banks and industry vendors.

Fractional CMO Engaged Package

About 10 hours per week inside your organization:

  • Translate your vision into marketing campaigns and objectives
  • Define the key talent the business needs to reach its goals
  • Assist HR in finding, interviewing, and managing qualified talent to implement the marketing strategy
  • Report weekly on all KPIs mutually defined as important
  • Continually innovate ways to reach marketing and sales goals despite roadblocks

This service is a good fit for you if:

  • You don’t need a full-time hire, but you do need someone to create the strategy and ensure its execution

VIP Day (Consultative Marketing Strategy Session)

In this half-day session, we will dive deep into your marketing strategy and provide clear direction on what needs to be improved to reach your goals.

  • 4-hour strategy session for your team to focus your marketing strategy, based on your needs, budget, and strategic goals
  • 7-day prep time to learn about your company and current marketing (usually done via email)
  • Delivery includes an immediate marketing punch list, list of blind spots, and marketing campaigns for next 1-6 months

This service is a good fit for you if:

  • You have a strong marketing team in place but you need a fresh and accurate strategy
  • You’d like to see a marketing framework before hiring a Fractional CMO

Fractional CMO Advisor

After a half-day consult or a 90-day sprint at the Engaged level, we can advise your team and keep your marketing department on track:

  • Sprint planning calls led twice-monthly
  • Unlimited email correspondence
  • Grow long-term with the least financial risk
  • Build marketing’s standard operating procedures
  • 6-month minimum commitment

This service is a good fit for you if:

  • You are experiencing growing pains
  • You have a strong marketing team in place and you’ve worked with a Fractional CMO to create a strategy
  • You need a marketing leader to keep the team on track and adjust priorities as campaigns launch